Has it really been nearly 100 days since Obama was inaugurated?

Sheesh. It feels like longer than that. Almost like a full first term.

3 and 3/4ths years to go. If not more.

Sigh.

Anyway, related to that, Politico’s got a guide to what the Obama administration would like journalists to write about regarding his first 100 days in office. No, the WH is not ordering journalists to write this stuff. They’re just being “helpful” with providing reminders:

White House senior adviser David Axelrod calls the 100th day a β€œHallmark holiday,” an essentially artificial event with no genuine significance. But he and his colleagues also know the reality: The early-verdict stories are going to be written, creating both a challenge and opportunity for the new president.

So senior White House aides are playing the game with relish, doling out made-to-order anecdotes and what-it-means analytical insights to help reporters write their 100 days pieces. You can already see the results in a spate of stories that β€” thanks to competitive pressures β€” editors are deciding to publish before the actual 100th day.

You can see examples of the glowing press here, from Time’s Joe Klein and the WaPo’s David Broder.

Time to stock up on more Extra Strength Tylenol.

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