Not a joke: Covered CA paid $1.37 mil for #Obamacare video featuring Richard Simmons
My oh my. You just cannot make this stuff up:
Facing a $78 million budget shortfall, California’s ObamaCare exchange has spent $1.37 million to fund an outreach video featuring exercise guru Richard Simmons gyrating on the floor and hugging a contortionist who is kneeling with his buttocks in the air.
The “Tell a Friend — Get Covered” campaign by Covered California features other celebrities Olivia Wilde, comic Billy Eirchner, Fran Drescher and Tatyana Ali. The centerpiece of the effort was an eight-hour live web stream that ran on Jan. 16.
None of the celebrities were paid for their work, Covered California said.
State Sen. Ted Gaines, a Northern California Republican, fired off a terse letter to Covered California Director Peter Lee demanding to know why he would launch such a campaign at taxpayer expense.
Your taxpayer dollars hard at work, folks!
Just for grins and giggles, you can watch the bizarro Obamacare segment featuring Simmons and contortionist Nathan Barnatt below.
I’ll refrain from further comment.